Freitag, 17. Januar 2020
Advantech is Taiwan's 5th best global brand two years in a row Keep working with ecosystem partners to realize the vision of “Enabling an Intelligent Planet”
bodohann, 18:26h
Advantech, a leader in intelligent systems with a brand value of US$556 million, ranks 5th among Taiwan's global brands in 2019. Advantech has been consistently named by Interbrand since 2003 and 5th on the list of Taiwan's best global brands in the last two years.
Miller Chang, President of Advantech's Embedded-IoT (EIoT) Group, says that "altruism" as a core value and the "good to great" philosophy continue to drive business growth and sustainable development for Advantech after 36 years. Having been investing more heavily in IIoT in recent years, Advantech introduces the WISE-PaaS IoT platform to connect more outside developers and partners in the ecosystem and facilitate IoT implementation in different industrial fields, thereby enabling an Intelligent Planet.
Miller Chang goes on to say that the direction of global brand management is defined as "Global Brand Local Touch", and local strategies are devised accordingly. Advantech not only invests more in local projects and training resources in the four major regions (America, Europe, Greater China, and Asia & Intercon region), but also starts setting up new offices in Japan, Israel, and Turkey in 2019. There are also plans to expand its U.S. network in 2020. Furthermore, in the interest of a greater innovation capability and a stronger presence in the vertical market, Advantech's Corporate Investment Department follows the co-creation, joint venture, and franchising models to expand in ecosystems outside the company and build a complete IIoT value chain.
Advantech has a vision that evolves with time and follows technological progress and market demand. The company started with hardware and software integration, moved on to IoT solutions, and is now a platform operator working to enable an Intelligent Planet. While products and services change, Advantech has never strayed from its vision, and continues to work with its partners in creating an intelligent future.
Miller Chang, President of Advantech's Embedded-IoT (EIoT) Group, says that "altruism" as a core value and the "good to great" philosophy continue to drive business growth and sustainable development for Advantech after 36 years. Having been investing more heavily in IIoT in recent years, Advantech introduces the WISE-PaaS IoT platform to connect more outside developers and partners in the ecosystem and facilitate IoT implementation in different industrial fields, thereby enabling an Intelligent Planet.
Miller Chang goes on to say that the direction of global brand management is defined as "Global Brand Local Touch", and local strategies are devised accordingly. Advantech not only invests more in local projects and training resources in the four major regions (America, Europe, Greater China, and Asia & Intercon region), but also starts setting up new offices in Japan, Israel, and Turkey in 2019. There are also plans to expand its U.S. network in 2020. Furthermore, in the interest of a greater innovation capability and a stronger presence in the vertical market, Advantech's Corporate Investment Department follows the co-creation, joint venture, and franchising models to expand in ecosystems outside the company and build a complete IIoT value chain.
Advantech has a vision that evolves with time and follows technological progress and market demand. The company started with hardware and software integration, moved on to IoT solutions, and is now a platform operator working to enable an Intelligent Planet. While products and services change, Advantech has never strayed from its vision, and continues to work with its partners in creating an intelligent future.
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